AR Festival ARt Walk for the Texas Eclipse
Illust’s AR Exhibition more than delivered on the goals and expectations for the Texas Eclipse 24’ Music, Art, and Science Festival. Deploying to a festival of this magnitude and scale generated new friends, many insights, and lasting memories for visitors:
- Worked with the festivals sponsors, speakers, and artists to deploy 3 separate AR art galleries tethered to the Lyre 72’ and Far Out art installations
- Illust’s creative studio co-Produced 7 augmented reality experiences with final sign off from the performing artist’s creative teams.
- Artist management was prompted to reshare social media content from fans generating over 50,000 organic impressions from user generated content.
Artists Featured: STS9, Disco Biscuits, Zeds Dead, Astronaut Dr. Sian Proctor and more.
Results
Average time in AR:Â 1min 53sec
Total AR Views: 1,032
AR Gallery Visitors: 193
Social Media Views: 50,000+
